ASSIGNMENT: Answer in Google document and send the link to your Google document file to the facilitator by clicking on the button: Click here to Send the Assignment Document link to Facilator

1. Create and Optimize a Social Media Profile
• Assignment: Students must create a social media profile for a hypothetical business or personal brand on a platform of their choice (e.g., Instagram, Twitter, LinkedIn).
• Objective: They should focus on optimizing the profile with a professional bio, profile picture, and relevant links, ensuring the profile is aligned with the brand’s identity.
• Deliverable: A link to the profile with a short explanation of their branding choices.
2. Execute a Hashtag Strategy
• Assignment: Students will research and select hashtags relevant to their brand and then create three sample posts using these hashtags.
• Objective: The goal is to test how different hashtags can affect post visibility and engagement.
• Deliverable: Screenshots of the posts, a list of chosen hashtags, and a brief report on why those hashtags were selected.
3. Analyze Competitor Social Media Accounts
• Assignment: Students must choose two competitors or brands similar to the one they are building and analyze their social media presence.
• Objective: The analysis should focus on content strategies, engagement levels, use of hashtags, and overall branding.
• Deliverable: A written analysis (1-2 pages) comparing the two brands, highlighting successful strategies, and suggesting areas for improvement.
4. Create a Social Media Growth Report
• Assignment: After running their profile for at least one week (longer if time allows), students should create a report on their profile’s growth.
• Objective: The report should include data on follower growth, engagement rates, successful posts, and lessons learned.

Course Information

Course Instructor

Chinedu Nmadu Author

social media coordinator

AN OVERVIEW OF SOCIAL MEDIA PLATFORMS

SOCIAL MEDIA BASIC

Lesson 1 of 1 within section AN OVERVIEW OF SOCIAL MEDIA PLATFORMS.

0